Netflix has found a lot of success creating its own TV shows like “Orange is the New Black.” It’d like to be able to disrupt blockbuster movies as well.
But Netflix doesn’t want to just create movies. It wants to convenience people and help them watch hit films from anywhere, immediately. At least, that’s what its Chief Content Officer Ted Sarandos communicated over the weekend.
It’s a lofty goal that movie theatres would hate but consumers would love.
Sarandos unleashed his ambitious plan at a Film Independent event. The relevant quote was unearthed by AllThingsD’s Peter Kafka.
“Why not premiere movies on Netflix, the same day they’re opening in theatres?” Sarandos asked the crowd. “And not little movies — there’s a lot of ways, and lot of people to do that [already]. Why not big movies? Why not follow the consumers’ desire to watch things when they want?”
View original post 79 more words